Influencer by Kerry Patterson, compiles the stories of people from all over the world who have motivated radical change in populations. When combined with hundreds of years of behavioral research, the influence strategies these extraordinary individuals use provide key insights into how anyone can influence positive change in business, communities, and families.

This popular business press book uses examples from the addiction treatment and recovery fields to demonstrate the power of these influence strategies on entrenched, ingrained behaviors.

Combined with a working knowledge of environmental prevention strategies, Influencer provides a fresh perspective on how we can be change agents in our communities.